Local
$1,250 /month
One location, one service area.
- Google Business Profile management
- Local citations and reviews plan
- Up to 15 tracked keywords
- 2 optimized pages a month
- Monthly report
SEO
Monthly retainers. Every tier includes technical fixes, on-page work, content planned from your conversion data, and a monthly report in leads and cost per acquisition, not just rankings.
Market, small to mid-size business$1,500–$5,000/mo
Growth
Most chosen
$2,750 /month
Regional or multi-location businesses.
- Everything in Local
- Technical SEO audit and fixes
- Up to 50 tracked keywords
- 4 new articles or pages a month
- Link building outreach
- Monthly strategy call
National & e-commerce
$4,950 /month
National reach, large sites and online stores.
- Everything in Growth
- Product and category page SEO
- Up to 150 tracked keywords
- 8 pieces of content a month
- Digital PR and authority links
- Attribution dashboard
Market: local campaigns typically run $750–$1,500/mo and national or e-commerce $2,000–$5,000/mo; median agency retainers sit around $3,000–$3,500/mo. Anything under $500/mo rarely covers real SEO work.
PPC management
Google, Microsoft, Meta, LinkedIn and YouTube ads. Flat fees by spend band below $25K, so our fee doesn’t rise just because your budget does. Ad spend is paid by you, straight to the platforms.
Market10–20% of spend, $1,000+ min
Launch
$750 /month
Ad spend under $5,000/month.
- 1–2 platforms
- Campaign build and keyword research
- Ad copy and landing page advice
- Conversion tracking set up
- Monthly report
Scale
Most chosen
$1,750 /month
Ad spend $5,000–$25,000/month.
- Up to 3 platforms
- Weekly bid and budget optimization
- A/B testing of ads and landing pages
- Remarketing
- SEO overlap check on branded terms
Performance
10% of spend, $2,500 min
Ad spend $25,000–$100,000/month.
- All platforms
- Full-funnel and audience strategy
- Creative testing plan
- Blended CAC reporting with SEO
- Bi-weekly calls
Enterprise
8% of spend
Ad spend over $100,000/month.
- Dedicated senior strategist
- Incrementality and holdout tests
- Custom dashboards
- Quarterly planning
Market: flat fees of $500–$2,000/mo for $1K–$5K spend and $4,000–$12,000/mo for $25K–$100K spend; percentage models usually 10–20% with a $1,000–$1,500 minimum. Many agencies also charge $500–$2,500 to set up accounts; we don’t.
SEO + paid media, one budget
Our flagship. SEO and paid search planned together from one keyword map, so you stop paying for clicks you already win organically. Reported in blended CAC and payback.
Market, buying both separately$3,000–$7,000/mo
Overlap audit
Free
The starting point for every new client.
- Paid vs organic overlap report
- Branded spend at risk
- Top 10 replaceable keywords
- One fix you can make on Monday
Search Integration
Flagship
$3,950 /month
Ad spend up to $25,000/month.
- SEO Growth plus PPC Scale in one team
- Unified keyword map
- Branded holdout test
- Monthly CAC and payback report
Integration Plus
$5,950 /month + 6% of spend over $25K
Larger budgets and national campaigns.
- SEO National plus PPC Performance
- Attribution dashboard
- Incrementality testing
- Bi-weekly calls with the founder
Priced below buying our SEO Growth and PPC Scale separately ($4,500/mo), because one team does both.
Website refresh and design
Fixed-price projects on WordPress, built for speed, search and leads. You own the site, domain, content and logins once it’s paid.
Market, boutique agency$5,000–$15,000+
Refresh
$2,500 one time
Your current site, rebuilt to look and work like new. Up to 6 pages.
- New design on your existing content
- Mobile and speed fixes
- On-page SEO basics
- Forms and tracking tested
- 30 days of support
Business site
Most chosen
$7,500 one time
A new site of up to 15 pages.
- Custom design and brand styling
- Copywriting for 5 key pages
- Technical SEO and redirects
- Analytics and call tracking
- 60 days of support
E-commerce & custom
From $15,000
Online stores, memberships, bookings and integrations.
- WooCommerce or Shopify build
- Product import and payments
- Custom features and integrations
- Accessibility (WCAG) review
- 90 days of support
Care plan
$150 /month
After launch, for any site we build.
- Hosting checks, backups, updates
- Security monitoring
- 1 hour of edits a month
Market: light refreshes $500–$2,000, freelancer sites $1,500–$6,000, boutique agencies $6,000–$15,000+, 10–20 page small-business sites $15,000–$40,000; upkeep about $1,500–$3,000 a year.
Conversion rate optimization
Turn more of your existing traffic into leads and sales. Ongoing testing needs roughly 5,000+ monthly sessions on the pages being tested; below that, start with the audit.
Market$2,000–$15,000/mo
CRO audit
$1,500 one time
For any site, any traffic level.
- Analytics and funnel review
- Heatmaps and session recordings
- Prioritized fix list
- Walkthrough call
Testing program
Most chosen
$3,500 /month
2–3 tests running each month.
- Research and hypothesis backlog
- Design and build of test variants
- Testing tool set up
- Monthly results report
Growth program
$6,500 /month
High-traffic sites and stores.
- 4–6 concurrent tests
- Full-funnel and checkout work
- Developer and QA time included
- Bi-weekly calls
Market: small businesses $1,000–$5,000/mo, mid-market $2,500–$10,000/mo, enterprise $15,000+; audits from about $1,000. Many agencies add 30–50% on top for tools and developer time; our Growth program includes it.
Loyalty and rewards programs
Design, launch and run a program that brings customers back. Platform fees (Smile, Yotpo and similar) are paid by you.
MarketNo reliable public benchmark
Program launch
$3,500 one time
Strategy, setup and launch campaign.
- Reward structure and economics
- Platform setup and integration
- Launch emails and on-site promotion
Program management
$950 /month
After launch.
- Monthly campaigns to members
- Win-back flows
- Repeat-purchase reporting
These are our own estimates from comparable project scopes; public 2026 pricing data for agency-run loyalty programs is thin.
À la carte
One-off work for clients who don’t need a retainer.
| Item | Our price | Market |
|---|---|---|
| Strategy consulting | $175/hour | $100–$300/hour |
| Technical SEO audit | $1,500 | $1,500–$10,000 |
| Keyword research | $750 | our estimate |
| Local SEO setup | $950 | our estimate |
| New SEO article or page | $350 | our estimate |
| Ad account setup, per platform | $500 | $500–$2,500 |
| Landing page design and build | $950 | our estimate |
| Logo and full branding kit | $2,500 | our estimate |
| Accessibility (WCAG) review and fixes | $1,200 | our estimate |
| Speed optimization | $800 | our estimate |
| Analytics and conversion tracking setup | $600 | our estimate |
| Email marketing setup (flows + template) | $1,500 | our estimate |
Terms that go with these prices
Included
- No setup or termination fees on retainers.
- Senior strategist or the founder on every account.
- Monthly reporting in leads, CAC and payback.
- You own your ad accounts, site, content and data.
Billing
- Retainers billed monthly in advance.
- Projects: 50% to start, 50% at launch.
- Ad spend paid by you, directly to each platform.
- 90-day initial term, then month to month with 30 days’ notice.
Where the market ranges come from
Public 2026 pricing guides. Most are published by agencies that sell these services, so treat them as ranges, not exact benchmarks.
- SEO: SEO Sherpa, SEO pricing 2026; W3era, SEO cost for small business; The Search Sherpa, SEO pricing 2026
- PPC: OuterBox, PPC management pricing; WebFX, PPC pricing; ClicksGeek, PPC agency pricing
- Websites: LowCode Agency, small business redesign cost; 925 Studios, agency vs freelancer; Clique Studios, redesign cost
- Social: SocialBu, social media management pricing; upGrowth, social media pricing
- CRO: ClicksGeek, CRO agency pricing; Branded Agency, CRO services guide; Personizely, CRO pricing
Social media and content
Strategy, content production, publishing and community management. Paid social ad spend is billed separately.
Starter
2 platforms.
Growth
3 platforms.
Full program
4+ platforms and campaigns.
Market: freelancers $500–$2,000/mo; agency SMB programs $2,000–$5,000/mo; mid-market $5,000–$10,000/mo. A full-time in-house manager costs about $65,000–$110,000 a year.